Welcome to Strike & Techel,
a San Francisco firm that practices exclusively in the field of alcohol
beverage law.

We represent Wineries, Breweries & Distillers, Importers & Distributors and Retailers of all kinds. We provide expert counsel in areas such as Trademarks, Marketing & Promotions, Regulatory Actions and Licensing.

Marketing & Promotions

We have special expertise in the laws regulating the marketing and promotion of alcoholic beverages, including such particulars as nationwide clearance of coupons, sweepstakes, signage, direct mail and consumer advertising novelties.  We advise our clients on the legalities of ongoing promotions and advertisements and also assist in designing and implementing compliant promotional events.